Case Studies & Testimonials

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Disney creates an one-of-a-kind Adventure Day 2013 for NWS Holdings Limited

In September 2013, Hong Kong Disneyland Resort staged the one-of-a-kind NWS Adventure Day 2013 for over 6,700 guests, a record-breaking attendance for NWS Holdings staff events. Prior to the event, Disney’s Business Solutions and Events team co-hosted a briefing with NWS Holdings, providing guidance to thier helpers on guest flow control, staff allocation and event set up. The comprehensive support of the Disney team contributed the seamless execution of this vast event. 

The event began with a special company event in the Theatre in the Wild. Escorted by Disney Characters, excitement soared as the executives of NWS Holdings marched onto the stage. To honor the 100 VIPs, the railroad train station was transformed into a private cocktail reception, where guests enjoyed the “Disney in the Stars” fireworks.  

As a special memento, each guest received a custom-made Disney Name Tag or Disney Ear Hat engraved with the name of NWS Holdings. This demonstrated the commitment which Disney teams cater to specific needs and collaborate among different divisions to create exclusive gifts for any occasion. 

“The Disney team was very passionate, professional and accommodating throughout the planning and implementation of our event. In addition, the catering, entertainment and service were excellent,” said Elina Lam, General Manager, Human Resources of NWS Holdings. “It was a magical and memorable day for all of the staff and their families!”